Latitude Ventures

Latitude Ventures is a New York-based venture capital firm, with an additional office in Los Angeles, investing in B2B technology startups that address industry-agnostic operational challenges in the physical world—including manufacturing, supply chain, process automation, and workforce systems. Founded by General Partner Luke Cherrington, the firm targets companies delivering immediate enterprise ROI and aligned with a thesis around the shift from enterprise alerts and suggestions toward fully autonomous execution. Latitude writes initial checks of $1–5M, typically does not lead rounds, and generally takes less than 20% of a round, though it makes exceptions for bridge rounds and convertible notes. The firm invests across seed, Series A, Series B, and growth stages, with a U.S. focus but a global investment mandate, and differentiates itself by connecting portfolio companies to a network of Fortune 50 corporate buyers. Fund size and most recent fund vintage are not publicly disclosed. Founders can reach the firm at luke@latitudeventures.vc.